Your emails don’t work if they don’t land in the inbox.
The Deliverability Agent manages your sending infrastructure end-to-end — DNS configuration, domain warm-up, and ongoing optimization — so you never have to think about it.Why Deliverability Matters
Even the best email content is worthless if it lands in spam. Deliverability is determined by:- Sender reputation — how mailbox providers (Gmail, Outlook, Yahoo) view your sending domain
- Authentication — whether your DNS records (SPF, DKIM, DMARC) are correctly configured
- Sending patterns — whether you warm up gradually or blast a cold domain
- Engagement signals — open rates, click rates, and spam complaints
What the Deliverability Agent Does
DNS Management
Automatic DNS configuration
When you connect your store, the Deliverability Agent identifies the DNS records you need and guides you through setup — or configures them automatically if you grant DNS access.
| Record | Purpose |
|---|---|
| SPF | Authorizes LTV.ai to send email on behalf of your domain |
| DKIM | Cryptographically signs your emails so providers know they’re authentic |
| DMARC | Tells providers what to do with emails that fail SPF/DKIM checks |
| Return-Path | Configures bounce handling for your domain |
Domain Warm-Up
New sending domains can’t blast 100,000 emails on day one — mailbox providers will flag you as spam. The Deliverability Agent manages a gradual warm-up process.Start small
The agent begins by sending to your most engaged customers — the ones most likely to open and click. This builds positive engagement signals from day one.
Gradually increase volume
Over 2-4 weeks, sending volume increases automatically based on engagement metrics and provider feedback. The agent adjusts the pace based on real-time signals.
| Week | Approximate Daily Volume | Strategy |
|---|---|---|
| Week 1 | 500-2,000 | Most engaged customers only |
| Week 2 | 2,000-10,000 | Expand to recently active customers |
| Week 3 | 10,000-50,000 | Broader audience with engagement monitoring |
| Week 4+ | Full volume | Normal sending with ongoing optimization |
Warm-up timelines vary based on your list size, domain age, and engagement quality. The agent adapts to your specific situation — there’s no one-size-fits-all schedule.
Ongoing Optimization
After warm-up, the Deliverability Agent continues working in the background:Reputation monitoring
Tracks your sender score and domain reputation across major providers. Alerts you before issues become problems.
Bounce management
Automatically handles hard bounces, soft bounces, and invalid addresses. Keeps your list clean without manual intervention.
Complaint tracking
Monitors spam complaint rates and automatically suppresses chronic complainers to protect your reputation.
Engagement-based sending
Prioritizes sending to engaged customers first, building positive signals before reaching less active subscribers.
Deliverability Dashboard
Monitor your sending health in real time:| Metric | What It Tells You |
|---|---|
| Inbox placement rate | Percentage of emails landing in the primary inbox vs. spam |
| Bounce rate | Hard and soft bounces as a percentage of sends |
| Complaint rate | Spam complaints per send (goal: under 0.1%) |
| Domain reputation | Your current standing with Gmail, Outlook, and Yahoo |
| Authentication status | Whether SPF, DKIM, and DMARC are correctly configured |
Never worry about landing in spam again.
The Deliverability Agent manages your sending infrastructure so you can focus on creating great campaigns.Get started
Talk to our team and see the Deliverability Agent in action.