> ## Documentation Index
> Fetch the complete documentation index at: https://docs.ltv.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Multi-Brand Management

> Manage multiple stores and brands from a single LTV.ai account

If you operate multiple stores, product lines, or brands, LTV.ai lets you manage them all from one account. Each brand operates independently while your team gets a unified view.

## How Multi-Brand Works

Each brand in LTV.ai is a fully independent workspace with its own:

| Resource                    | Independent Per Brand                                        |
| --------------------------- | ------------------------------------------------------------ |
| **Custom-trained AI model** | Trained on each brand's emails, website, and social presence |
| **Customer database**       | Each brand has its own customer list                         |
| **Segments**                | AI creates segments specific to each brand's customers       |
| **Campaigns**               | Campaigns are created and managed per brand                  |
| **Product catalog**         | Synced from each brand's store                               |
| **Analytics**               | Performance tracked independently                            |
| **Exclusion lists**         | Compliance managed per brand                                 |

## Setting Up Multiple Brands

<Steps>
  <Step title="Add a new brand">
    Go to **Settings > Brands** and click **Add Brand**. Connect the brand's Shopify store.
  </Step>

  <Step title="AI learns the brand">
    The AI automatically ingests the brand's previous emails, website, social media, and online presence. Each brand gets its own custom-trained AI model.
  </Step>

  <Step title="Let AI analyze">
    LTV.ai analyzes each brand's products and customers independently, creating tailored segments and marketing strategies.
  </Step>
</Steps>

## Switching Between Brands

Use the brand switcher in the top navigation to move between brands. All pages — campaigns, segments, analytics — update to show the selected brand's data.

## Cross-Brand Analytics

While each brand operates independently, you can view aggregate analytics across all brands:

* Total revenue across all brands
* Comparative performance between brands
* Combined subscriber count
* Cross-brand engagement trends

## Team Permissions

Control which team members can access which brands:

| Role              | Access                                           |
| ----------------- | ------------------------------------------------ |
| **Admin**         | All brands, all settings                         |
| **Brand Manager** | Specific brands, full access within those brands |
| **Viewer**        | Read-only access to analytics and reports        |